Limited Supply
Nik Sharma, a commentator who I trust says here.
“Tik Tok live is like Facebook in 2012 there's so many eyeballs going to it you would be a fool to not jump on it and play around with it”
“It’s an arbitrage. Way cheaper CPMs”
“if you’re not playing on Shop Live and Affiliates, then you’re missing out on the greatest upper funnel opportunity that lets you earn free eyeballs”
Piper Lou — in my same space 2.1 million sales, 238K monthly visits on similarweb.
Brands rco’d by Nik
CMFRT
David Protein
Mary Ruth Organics
Divvy Danny Austin
Pooky
“Tik Tok Native brands”
REUS research
Gurunanda
Honeyglow
Study these brands. It’s very simple
It’s an arbitrage. Way cheaper CPMs
Watch what they’re doing for 30 minutes per day.
Great Social Proof. Nik says: “you can’t just fake the reviews on tik tok shop” “the social proof on Tik Tok Shop is probably some of the best social proof ever”
If you’re not playing in shop, live and affiliates in Tik Tok. Greatest top of funnel activity.